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saero soju
u.s. launch campaign
service
Experiential Marketing
client
LOTTE Liquor
timeline
JUL 2023
location
Rockefeller Center, New York
overview
Amplified SAERO’s U.S. debut through the integrated 'Shot o’ Clock' campaign. Executed strategic LED truck takeovers in major hubs (NYC & LA). Leveraged interactive claw machines in key venues to drive direct consumer engagement. Maximized brand awareness and established a strong initial market presence.
impact
7M+
IMPRESSION


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